For an approximate 1$/post, you can upgrade a post to Post+. This gives you a number of additional features which are outlined below.
Use the Post+ to promote an upcoming event, announce a special offer, the availability of a new menu item, or just remind your customers of Friday night's happy hours.
Also if you have created a Location Avatar, all posts created with that Avatars can fully utilise the Post+ features.
Tap on the add button on the main screen to open “Create a Post” sheet.
Display of Post+
A post+ is given more emphasis on the map, and it will be available for at least three days (twice as long as the minimum time for a standard posts), and if it is popular, it may be visible for up to ten days.